TOTUM, the new name for NUSextra In 2018 the NUS student discount products were re-branded, with a new app and digital presence as well as brand look and feel.
Working as part of the in-house design team to create and artwork marketing material for both digital and print, point of sale for 100’s of student unions, art direction of campaigns, overseeing junior members of the team as well as managing team workflow and projects from start to finish.
The marketing team attending a lot of events to engage with students, MCR Student Social is the biggest student retail event in the north-west, which TOTUM was the headline sponsor for, as well as operating a large brand activation, including DJ truck, games and brand giveaways during Freshers week.
Discipline:
Branding / Art Direction / Signage/ Marketing Material / Merchandise/ Event signage / Print
Branding / Art Direction / Signage/ Marketing Material / Merchandise/ Event signage / Print
Clients:
OneVoice Digital
National Union of Students
